Blog
July 1, 2025
From Model to Movement: How to Actually Use Forecasts
Most founders think building a forecasting model is the finish line. But in practice, it’s just the start.
You’ve been there. You run a revenue or churn model. It’s clean. Logic checks out. You share it with the team.
July 8, 2025
Before You Trust the Output: How to Pressure-Test Your Forecasts
Forecasting isn’t about guessing the future.
It’s about setting expectations that guide real decisions: hiring, spend, go-to-market, product roadmap. But most early forecasts never get tested until it’s too late.
July 15, 2025
You Don’t Need a Perfect Forecast. You Need a Resilient One.
When founders think about forecasting, the instinct is often to “get it right.”
But chasing perfect predictions can be a trap.
June 10, 2025
Why Business Forecasting Still Starts with Linear Regression
When most people hear “data science,” their mind jumps to machine learning, AI, or complex neural networks.
But the foundation of most business forecasting? It still starts with something far simpler and far more explainable.
June 17, 2025
Read This Before You Trust Another ‘Expert’
Every founder hits a moment where the strategies that used to work… just don’t anymore.
Maybe it’s a shift in your customer base. Maybe your funnel's gotten more complex. Or maybe the data simply isn’t telling a clear story.
June 24, 2025
What’s Really Driving Capital Commitments? A Smarter Look at Attribution
You're not making bad decisions — you're likely making good ones based on incomplete data.
Founders and operators hit this wall all the time.
May 13, 2025
How to Level Up Your Business Modeling — Without Overcomplicating It
Linear regression is one of the most used modeling techniques in business — and for good reason.
May 27, 2025
When Your Usual Playbook Stops Working: A Clearer Way to Decide What’s Next
Every founder hits a moment where the strategies that used to work… just don’t anymore.
Maybe it’s a shift in your customer base. Maybe your funnel's gotten more complex. Or maybe the data simply isn’t telling a clear story.
June 3, 2025
If Your Plans Keep Falling Short, This Might Be Why
You're not making bad decisions — you're likely making good ones based on incomplete data.
Founders and operators hit this wall all the time.
April 23, 2025
Why Business Forecasting Still Starts with Linear Regression
When most people hear “data science,” their mind jumps to machine learning, AI, or complex neural networks.
But the foundation of most business forecasting? It still starts with something far simpler — and far more explainable.
April 29, 2025
5 Red Flags the 'Experts' Don’t Want You to Notice
It’s one thing to run a model. It’s another thing to trust it enough to act on it.
And if you’re using regression to forecast revenue, estimate impact, or predict churn — you’ve probably asked yourself:
May 7, 2025
What’s Really Driving Capital Commitments? A Smarter Look at Attribution
Attribution is one of the most debated — and misunderstood — parts of fundraising strategy.
Every fund manager wants to answer: “Which investor touchpoints, channels, or strategies are actually driving commitments?”
